What’s shakin, cocktail fans?
Welcome to Episode 143 of The Modern Bar Cart Podcast!
This time around, we hang out with Aaron Knoll. He’s a prolific writer, gin reviewer, and spirits judge, and his website TheGinisIN.com offers a wealth of resources and data for gin lovers all over the world.
In this juniper-perfumed discussion with Aaron, some of the topics we cover include:
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The story of how Aaron fell in love with gin at 3am at a dive bar in Buffalo, NY.
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How he developed his pentagonal (and later, hexagonal) visual representation of gin flavor profiles.
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We then do a sample tasting using this visualization to demonstrate how to systematically break down the flavor profile of an actual gin in the glass.
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In addition, we chat about some of the contemporary trends in the gin world
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How to distinguish a contemporary gin from a London Dry gin, from an Old Tom gin
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What trends Aaron is most excited about from his recent statistical analysis of Consumer Taste Preferences
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And much, much more.
If you haven’t visited TheGinIsIN.com and used Aaron’s flavor tool to find the next gin on your shopping list, I need you to go ahead and do that. His site offers an incredible wealth of resources and scholarship on the subject that I find extremely useful, and his books (The Craft of Gin and Gin 300: The Art & Craft of the Artisan Revival) are available for purchase on Amazon.com and wherever books are sold.
For tons of gin-related fun and insights, you can follow Aaron on Instagram (@theginisin) and Facebook.